Adweek Eastern Edition is a must-have publication for advertising graduates and professionals who need to improve their skills, develop their creativity and stay in touch with the latest in the advertising business. The magazine looks at the newest East Coast advertising trends, shows ways to create the ad that will appeal to more people and takes a look at the personalities and the agencies that have reached the top and serve as an example for those striving for success. Regular departments include "Creative", looking at some state-of-the-art ads, "Critique", analyzing new commercials and "On the Spot", focusing on a particular spot, campaign or a person from the industry. Created in 1978, with a weekly circulation of 23,000 and over a million unique website views, Adweek is the second largest advertising magazine and is published monthly by the Nielsen Business Media, Inc.
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Inside Adweek Eastern Edition
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