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Written by: Robin Hilmantel
It's called the rubber-band effect
Text him twice because he's gone MIA and you'll most likely be rewarded with radio silence. But forget your BlackBerry at your apartment for the night and you'll probably come home to not one but two mushy voice mails from the dude. That's because of a simple phenomenon we're calling the rubber-band effect. Continue Reading » * You have 3 free previews per magazine issue User Comments
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